By JILL VEJNOSKA/ firstname.lastname@example.org, originally filed Thursday, July 28, 2016
No one knows yet if Hillary Clinton will win the presidency. But so far, there’s a clear winner in the race for TV viewers of the Democratic National Convention.
CNN topped all broadcast and cable networks in ratings on the first three nights of the convention in Philadelphia, according to Nielsen. (In comparison, Fox News led all broadcast and cable networks last week during the Republican National Convention.)
From Monday to Wednesday, during the key hours from 10 p.m. until closing, Atlanta-based CNN averaged about 6 million viewers.
On night one, CNN drew 6.2 million viewers, then 5.9 million on night two during the period when ABC, CBS and NBC joined their cable counterparts in carrying live coverage. On night three, CNN brought in 6.2 million viewers from 10 p.m. to 11:45 p.m. when vice presidential candidate Tim Kaine and President Barack Obama spoke.
Last night, MSNBC came in second (4.92 million), ahead of sister station NBC (4.2 million), ABC (3.6 million), CBS (2.9 million) and Fox News (2.4 million).
On night two, NBC came in second with 5.281 million total viewers (1.93 million 25-54) during the window that featured former President Bill Clinton’s speech on behalf of his wife’s candidacy. MSNBC finished third (3.834 million and 1.2 million), followed by ABC (3.463 million and 1.098 million) and CBS (2.945 million and 888,000). Nor surprisingly perhaps for the Democratic convention, Fox News trailed all the other networks with 2.851 million total viewers (634,000 in the demo).
On night one during the 10-11:30 p.m., when all the networks carried speeches by Michelle Obama and Bernie Sanders, CNN had a total viewership of 6.2 million–a total audience increase of 70 percent over its night one coverage of the 2012 Democratic convention. MSNBC finished second with MSNBC with 4.6 million total viewers, followed by , NBC with 4.3 million, ABC with 4.1 million, Fox News with 3.3 million and CBS with 3.2 million.
Perhaps equally noteworthy, so far, more people seem to be interested in watching the Democratic goings-on than the Republicans’. Night one of the Democratic National Convention delivered 25.74 million viewers overall on the six networks during the 10 p.m.-11:30 p.m. time period, compared to the 23.02 million who watched night one of the Republican National Convention last week. Meanwhile, 24.3 million people watched the Democratic convention on night two, 25 percent more than the number who watched the Republican convention last week.
On night three, the combined network total was 24.05 million viewers, about five percent more than night three of the RNC.